Call Guides
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After you drop in a call guide (aka IVG) into Junior, he does a few things:
Automatically sets up a Quant Tracker for you.
Parses the IVGs for section headers
These feed into the structure of KTA summaries
Automatically categorize transcript sections into thematic topic areas.
Adds it to a company-wide database of guides and questions for IVG generation in the future
[soon] Turns the IVG into a living digital document that will update as your interview programme continues
It will let you see which elements of the research you are 'underweight' on
Automatically generate synthesis of IVG questions
Keep the IVG up to date as you reach call 10+ and start to deviate from the original guide
When you upload a scope document, Junior will automatically parse out the market segments you are speaking to. You can also create a new interview segment manually: